Team Lead & eCommerce Business Coordinator
- Increased Q1 revenue by $400K by setting up a discount coupon for use sitewide to meet budget goals.
- Improved processes by leading weekly team meetings to discuss improvements and backlog.
- Created training guide for new hires by reviewing responsibilities to facilitate quick onboarding.
- Led project & digital merchandising execution of Black Friday, Cyber Monday and Boxing Day events by coordinating with multiple stakeholders, managed schedules to deliver a seamless online experience.
- Optimize internal search engine based on data from Adobe Analytics to ensure product findability.
- Wrote customer facing copy for online promotions consistent with digital brand guidelines.
- Led and coordinated the digital merchandising team consisting of five members.